Thursday, 3 July 2025

How to Measure the Effectiveness of Your Explainer Video


Creating a great explainer video is just the beginning. You can have stunning animation, clever scripting, and perfect voiceover, but if the video isn’t helping your business reach its goals, it’s just eye candy. So how do you measure whether your explainer video is actually working?

In this article, we’ll break down the key performance indicators (KPIs), tools, and strategies that will help you evaluate the real impact of your explainer video.


Wednesday, 26 June 2024

Outline: What is an Explainer Video and How Can it Help Your Business?

In today's fast-paced digital world, capturing the attention of potential customers is more challenging than ever. Businesses are constantly seeking innovative ways to communicate their value propositions quickly and effectively. This is where explainer videos come in. An explainer video is a short, engaging video designed to explain a business idea, product, or service in a simple and compelling way. Over the past few years, explainer videos have surged in popularity, becoming a staple in the marketing strategies of many successful companies. If you're considering enhancing your business's communication strategy, partnering with an explainer video company could be a game-changer.

What is an Explainer Video?

An explainer video is a succinct and engaging visual tool that breaks down complex information into easily digestible content. These videos typically range from 60 to 90 seconds and use a combination of clear, concise language and appealing visuals to convey their message.

Friday, 19 April 2024

Що таке хостінг і домен

Хостинг та доменні імена є критично кількістю компонентів будь-якого веб-сайту. Вони не лише служать технічною основою для онлайн-присутності, але й гравці виконують ключову роль у формуванні ідентичності бренду в Інтернеті. Ця стаття призначена для роз'яснення основних понять, пов'язаних з хостингом та доменами, і забезпечення корисних порад щодо вибору відповідних рішень.


Доменне ім'я — це адреса вашого сайту в Інтернеті, яка дозволяє користувачам легко знайти ваш веб-ресурс. Хостинг же вибирає місце, де фізично розташовує ваш сайт на сервері, що забезпечує його доступність у цілодобовій мережі. Цей елемент є невід'ємною частиною роботи будь-якого сайту, і правильний вибір може значно вплинути на успіх вашого онлайн-проекту.


Thursday, 11 April 2024

How 2D Animation Skyrockets Sales: A Must-Read for Marketers



In the competitive world of sales and marketing, standing out is the name of the game. With the digital landscape more cluttered than ever, 2D animation emerges as a powerful tool to cut through the noise. This article delves into the dynamics of how 2D animation not only captivates audiences but also significantly boosts sales efforts.

The Basics of 2D Animation

At its core, 2D animation is the art of creating movement in a two-dimensional space. This includes characters, creatures, FX, and backgrounds. The magic of 2D animation lies in its ability to tell a story and evoke emotions, making complex ideas more digestible and engaging for the audience.

Wednesday, 11 October 2023

Why animation studios should outsource their projects

 


Animation has become a necessary component of many projects nowadays, from character animation in video games to animation for films, advertising, and business. Many animation studios consider outsourcing as a profitable option for realizing their projects. It gives them the opportunity to take on much more projects than they can do themselves, both in terms of quantity and quality. In this article, we'll look at the benefits of outsourcing for animation studios.

Saving time and resources

Animation development is a task that requires considerable effort and specialized equipment, such as powerful computers and special monitors. Animation can be time-consuming, and for animation studios, this time is money. By outsourcing, studios can outsource some or all of their animation work to external specialists, allowing them to focus on other aspects of the project, such as scripting, character development, infrastructure, and marketing.

Tuesday, 10 October 2023

Benefits of explainer animated videos for business

 


Modern businesses, as well as startups, depend heavily on visual communication tools to capture the attention of their audience and explain complex concepts and services. One of the most effective and popular ways to achieve this is through the use of explainer videos. These videos have become an integral part of numerous companies' marketing strategies, and there are several reasons why they are so effective.

Simplicity and ease of assimilation of information

Explanatory 2D animated videos allow you to present complex ideas and concepts in an easy-to-understand way. They use a simple language style and illustrations that help your audience better understand your information. This is especially useful for businesses that offer products or services with technical or complex aspects.

Saturday, 26 November 2016


Есть у нас в стране такая во себе компания «Воля». Несут людям, так сказать, интернет и телевидение в дома. О качестве предоставляемых услуг говорить сейчас не будем. Это вы можете сами узнать, почитав отзывы в интернете.
Сегодня хотим поговорить о том какими методами работает со своими клиентами эта компания. А методы у них, прямо скажем, как у бандитов в 90-е.
Если Вы вдруг решите заключить с ними договор, то будьте готовы к тому что где-то там, в незаметном месте, мелким шрифтом будет написано, что в случае проблем с неуплатой Ваши данные передаются третьим лицам. И сделано будет это без предупреждения. А третьи лица эта компания ТОВ «ФК «ЄАПБ», которая является коллекторской конторой. И действуют они как бандиты. Звонки и смски с угрозами это у них в порядке вещей. Даже если у вас долг в 40 гривен, даже если долг получился по ошибке никто разбираться в «Воле» не будет. Сразу передают Вас бандитам, и спокойная жизнь у Вас заканчивается.
Как например случилось с клиентом из Днепропетровска. Почитать подробности можно на его страничке в ФБ.